This stamp belongs to Canada Post's three-year Birds of Canada stamp series. Celebrating the diversity of the country's avian life, the series features provincial and territorial birds from across the country. This year is the second your of this three-year series.
Designer Mike Savage, of Signals Design in Vancouver, struck a balance between new and old elements for this soaring sequel. Variations in colour and background freshen the look, while many design aspects echo those of last year’s stamps. Illustrator Keith Martin returned with a similar style. To portray the unique forms of his feathered subjects, he took a deep dive into their lives – immersing himself in photos and videos to understand the mechanics of each in flight. With support from avian expert David Gray, he incorporated the complexities of each bird’s markings, through a number of iterations.
The blue jay is Prince Edward Island's provincial bird. Often found in their natural habitat of forests across southern Canada, from Alberta to the Atlantic, blue jays are also adapted to many environments, including urban and suburban areas. The blue jay, with its distinctive colouring and largely mysterious migration patterns, can be spotted year-round in Prince Edward Island.